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Visualisation
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Format concept
The Fireplace Advanced is a large-scale, attention-grabbing ad format that dynamically adapts to the screen size. It is placed to the right and left of the content and has a dynamic super banner that adapts in width to the content of the website. Due to the "sticky effect" when scrolling down/up, the skyscraper / sitebars of the ad format are always anchored in the user's field of vision, which ensures optimal visibility of the ad format.
You can find the demo here.
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