Google SDK Bidding for Ströer App SDK

Overview:

Google SDK Bidding allows additional demand partners to compete in the bidding via Google Ad Manager

Additional demand partners:

• Mintegral

• Liftoff/Vungle

Steps overview:

1. Include the SDKs for the additional demand partners (publisher)

2. Update ads.txt and vendorlist with respective entries for new demand partners (publisher)

3. Setup app/placements in dashboard of the new demand partners (account manager)

4. Setup and map placements in GAM (account manager)

5. Activate Google SDK Bidding (account manager)

Steps extended:

1. Include the SDKs for the additional demand partners (publisher) by following their respective instructions

   1. Liftoff/Vungle:

      1. https://support.vungle.com/hc/en-us/articles/360002925791-Integrate-Vungle-SDK-for-iOS

      2. https://support.vungle.com/hc/en-us/articles/360002922871-Integrate-Vungle-SDK-for-Android-or-Amazon

   2. Mintegral:

2. Update/add ads.txt and vendorlist with respective entries for new bidders (publisher)

   1. ads.txt:

   2. vendors:

      1. Mintegral International Limited (867)

      2. Liftoff Monetize and Vungle Exchange (667)

3. Setup app/placements in dashboard of the new bidders (account manager)

4. Setup and map placements in GAM (account manager)

5. Activate Google SDK Bidding (account manager)

Additional documentation

• https://support.google.com/admanager/answer/13965829?hl=en

Contact

@vinh.pham