Mobile Docker Ad [Engl.]

 

Visualisation

 

Format concept

Functionality

  • The Docker Ad starts as a 2:1 format on the second adslot in the content.

  • Here it gets sticky for 3 seconds once it reaches the top of the screen.

  • Together with the stickiness, the user has a close button available so that he can actively end the Docker function.

  • After the 3 seconds of stickiness or after pressing the close button, the ad finds itself in its original place (B2).

Benefit

  • As a 2:1 format, the Docker Ad offers with 320x150 pixels a lot of space for communication.

  • The combination of the second content adslot in connection with the 3 second stickiness enables a high probability of visibility.

  • Due to the limited stickiness and full user control including the close button, the form of advertising is designed to be user-friendly.


Dimensions

Format

Size (width x height)

Mobile Docker Ad

320 x 150


File Size

Total weight

Initial (incl. Tracking)

Subload (incl. Tracking)

Total (Initial + Subload)

max. 125 KB

max. 250 KB

max. 375KB


Delivery

Delivery

Format

physical creative

.gif, .jpeg, .png or HTML5

or

Redirect

Iframe-Redirect or JavaScript Redirect


HTML5

 


General technical specifications and Tracking Guidelines