Native Audio Ad [Engl.]

 

Visualisation

Live-Demo


Format concept

The Native Audio Ad is integrated directly into an audio environment.

  • Individual production

  • Recording based on an individual concept with a professional speaker

  • Integration of products, themes or promotions

  • The creative concept can be developed individually on request

The format can be used in the following podcasts:

  • t-online Tagesanbruch

  • t-online Tagesanbruch Wochenendausgabe

  • t-online Rasenfunk

  • t-online Ladezeit

  • t-online Tonspur Wissen

  • Computec

  • kicker meets DAZN

  • Die Podcasts der Motor Presse Stuttgar


Length

Length

Flexible length


Delivery

Delivery

Format

physical creative

.mp3

Delivery deadlines: Delivery of the audio file 5-7 working days before the start of the campaign. The delivery e-mail address can be found into the offer


Special features of Publisher

Placement

Seconds

t-online Tagesanbruch

  • as presenter with mention by speaker "This episode is brought to you by ..."

length between 10 - 20 seconds

t-online Tagesanbruch weekend edition

  • as presenter with mention by speaker "This episode is brought to you by ..."

length between 10 - 20 seconds

Computec (Pre/Mid-Rolls are recorded by the host)

  • per episode

    • 1 x pre-roll (narrator says "This episode is brought to you by ...")

    • 1 x mid-roll (text read by narrator)

Pre-Roll: length approx. 10 seconds

Mid-Roll: length approx. 30 - 60 seconds

kicker meets DAZN

  • Presenter is recorded by editorial staff (maximum 2 customers per episode)

 

MPS (Pre/Mid-Rolls are recorded by the editor)

  • per episode

    • 1 x pre-roll (narrator says "This episode is brought to you by ...")

    • 1 x mid-roll (text read by narrator)

Pre-Roll: length approx. 10 seconds

Mid-Roll: length approx. 30 - 60 seconds


General technical specifications and Tracking Guidelines